IONIQ Pixel Toy _ Character

Hyundai Motor Company recently launched IONIQ, a brand dedicated to battery electric vehicles, with the vision of opening a new chapter as a leader in the era of electrified mobility. In line with Hyundai’s requirement to communicate the brand’s vision and values in a public-friendly manner, Citrus designed a character toy as one of the items in the brand’s collection, drawing inspiration from IONIQ’s main design theme, Pixel.

Client

HYUNDAI

Year

2021

Services

Product Design
Visual Rendering
Design mock up
Package Design

Category

Product